Showing posts with label imagination. Show all posts
Showing posts with label imagination. Show all posts

Sunday, 15 February 2015

Fifty Shades of Commercialised Hype, and you're all falling for it

I work in a library, and yes I did notice the popularity of the Fifty Shades series.

As part of the fabulous service that you can expect to receive at our library, you can put your name down to reserve a book when it becomes available, and in some cases even order it in to be reserved.

Needless to say, many folk put their names against this title, the books being hastily passed from one reader to the next, usually not even hitting the shelf before ending up back on the reserved pile.  It was crazy. People were phoning and asking about it, wondering when it would be their turn.

The audience? Well, mainly older ladies who use the service anyway and were curious to see what all the fuss was about.  Many, and I mean many, handed the first book back with a groan, pushing it over the desk and mumbling something about 'what a load of rubbish', or 'too far-fetched'.

'I'll stick to the Mills & Boon,' one lady giggled, 'it's a much better read!  That one was terrible, the grammar was awful!'

Some carried on to read the trilogy, remembering to pick up the second or third book, but very noticeably, there are now a lot of half-thumbed through second and third books of the series on the shelves compared to the few battered and well-read first books that were actually returned and didn't actually just end up under someone's bed, never to come back tot he library again.

I suppose, for those who read, Fifty Shades just didn't really hit the mark. They were much more inclined to pick up a dark classic or some of the other romance fiction (of which there are many, in various shapes and forms) to tickle their tastebuds.  The verdict seemed to be that Fifty Shades was just another well-publicised, over-hyped fad. The various comments about it ranged from "poorly-written", to "fifty shades of crap!

Curiosity did get the better of me, and I had a look at one of the reserved books one day, thumbing through one on my lunch break. I wasn't shocked, or even remotely perturbed - I'd spent time working in a high street sex shop which had worse things on the shelf than this.  Just picking out random bits of text turned me right off anyway. I mean, seriously - I didn't have to look far for some hilarious text to back up my view that no person who truly enjoyed words in their art form could subscribe to this as a serious storyline with serious outcomes.

I wrote it off as yet another book that would have it's time and then leave as suddenly as it came. No pun intended.

It floated away for a while and then the rumours came of a movie. It was no real surprise - after all, it was clearly a commercialised hit already.  People who never usually bother to pick up a book had picked up three. Which is quite profitable for your 'supermarket sellers', the ones you pick up along with your shopping or with your lunchtime sandwich. Cheap and cheerful pick-me-ups, right?

The search was on for a man to play Christian Grey, a character whom every critic was holding up on a pedestal as one who would be difficult to perfectly portray.  Who, if the casting was wrongly done, would ruin the very image of man.  The supposition was that these would be very difficult shoes to fill.

He should be at once sexy, but commanding. 

Lusty and serious.

Hot and unforgiving.

Women were going crazy for this guy, so I decided to do a bit of investigating.  After all, I'm not adverse to a bit of perving over fictional characters in movie format.  I've seen Magic Mike (to my eternal shame. What? Channing Tatum is unbelievably smooth in that film. Those dance moves are UNbelieveable!)

After skulking around various film boards, newspaper articles and feminist boards, I was kind of a bit worried as to the kind of character this Grey man was.  After all, if any of my friends or family started going out with or dating a guy who treated them like that, I'd be staging an intervention, complete with identity papers and a house move to another country.

I'm perplexed - how are normal, seemingly functioning and sensible, modern, women even subscribing to this notion of a man so poisonous and degrading to the very core of femininity?

Talk about one step forward ten steps back.

I get the BDSM thing.  I get the allure of bondage and handcuffs and I can even imagine how sexual contracts like the one Grey gives Ana can be a bit of a turn on to the usual lady lounging at home with her day to day life. It's thrilling. It takes away from the normal wishy-washy will-she-won't-she mundane storylines that crop up time and time again in other 'romance' novels.

It pushes a boundary, a social contract even, and it makes it seem legitimate, because ultimately, by the end of the third book, Ana gets her child and her man and her life with them. So, it's like saying, 'oh yeah, well, sure, they have a weird relationship to start off with, but they work it out, yeah?'

I've had several conversations with my fellow women about Fifty Shades, and I have to say, it's not the books, it's not the characters, nor is it the plotline which shocks me the most; it's the reaction of normal, seemingly forward-thinking women to some of the darker undertones of it.  The really, terrible, awful, abusive stuff that, seriously, there can be no excuse for.

It's also the fact that they are willing to normalise this behaviour to such an extent as to jump behind the commercialism, to invest in 'girly nights out' to see the film all together, to fantasise as to which guy is going to play Mr. Grey so perfectly in the film, to shout down the women who point out that sexual fun and antics is entirely right and good, but that a man who takes advantage of a woman in such a way is a bit of a git.

I've heard all the arguments as to how to legitimise Grey's acts - "it's sexual slavery and that's how that works", "Ana saves Christian from himself, so she's the stronger one", "don't be so vanilla", "it's just a bit of fun".

Come on, who are we kidding here? 

At the same time, I'm torn; I remember such over-reactions to similar things like how evil Freddy Kreuger was, how corrupting video games were to young children, the reaction to awful porn like Deep Throat - all of which make us laugh now and say, 'really? That's nothing!'

But isn't that where the real problems lie?

The problem with things like Fifty Shades of Grey is that it does normalise and legitimise.  It raises a bar that the next person has to hit in order to shock, and trust me, this will come too. There will be a time where we look at Fifty Shades and laugh at how ridiculously sweet it was.

And what about the real people in real abusive relationships?  What do they do with this information? Does a woman caught in an abusive relationship now have a chance to romanticise what is happening to her instead of breaking free, in the hope that she too will find her Mr. Grey?  After all the work that has been done by various groups all over the world to say that such behaviour is not right, is dangerous, is wrong, doesn't Fifty Shades somewhat court responsibility for hat happens here too?

Apparently not as long as the people behind it are making their fifty shades of moolah.

Of course, the commercialization which goes along with such a box office hit is phenomenal.  There's Fifty Shades promos on everything.  Hitting the Valentines day market, you can even but Fifty Shades sex toys. Albeit, very poorly made sex toys. Seriously, don't waste your money. That stuff will snap in two if you even attempt to use it harder than a wee bit.

Christian Grey is like a metaphor for commercialism alone - even if you move to Antarctica, it'll find you, right?  Maybe that's the joke here? 

I'm no prude, I have a wicked imagination and I could tell most folk a thing or two about, you know, 'stuff'.

But there's a reason why it's hitting a lot of people's moral compasses and raising red flags.  Reasons I sincerely believe I don't really need to outline here.

Everyone is entitled to explore their sexuality in whichever way they see fit - that's fun and healthy and good.

I think the definition of healthy is what's at stake here.









Tuesday, 23 December 2014

See you, Jimmy

We've all seen or heard of Elf on the Shelf? Right?

It's a pretty cutesy and magical thing to do with your kids.  Part of the lure of Christmas time for me is the crazy imaginative stuff that goes with it.

Santa's watching?  Best behaviour monitor ever.  You should see my youngest get a grip and behave himself when I mention those two very magical words; 'Santa's watching.'

I have had amazing shows of kindness, empathy and love from these kids because of Christmas - they make cards for Santa 'because Santa never gets any cards, mummy, and that's not fair!', they have thought very carefully about what people would like for Christmas, and they have also had a thought for other children who might not have so much, making sure we donate to foodbanks and baby banks.

I also love the challenge of creating magic for them - it goes from the mystery of what's behind the advent calendar door, to visiting Santa in his grotto, to helping them make special decorations for the tree which become keepsakes.  I really, really love it.

Elf on the Shelf has crept up in my newsfeed gradually every year, starting as a novelty thing one friend brought back from America one year, and now, suddenly, everyone is at it, my newsfeed filled with everyone's really funny and cheerful Elf on the Shelf antics.

It's the kind of thing that really grips me; the idea of making something every night for my kids to find in the morning.  The perfect mix of magic and naughtiness.  When I was wee, I sincerely believed that my toys had feelings and came alive at night, and I know my kids share the same healthy imagination, so I would have loved to have done it this year.

But yet again, it was just another thing that fell by the wayside as we budgeted for Christmas - an Elf on the Shelf, although awesome is a pricey piece of equipment.  I just couldn't justify that amount of money for a Christmas decoration, albeit a really cool memory-making one.

Turns out though, you don't need a real Elf on the Shelf to freak your kids out.  When your imagination is as wild as my boys', you can pretty much get away with magic thoughts alone.

And we have.

Introducing, Jimmy.

You can't see Jimmy.  He only comes when everyone is in bed, and he is really, really naughty.  Very silly indeed.  He plays tricks on everyone in the middle of the night.  He doesn't come every night either, only on the nights where me or Dave actually remember to do something silly.  So far, Jimmy has done various naughty things.

He wrapped toilet roll around the television.

He put pants on the Christmas tree (this one in particular got a lot of laughs).

He made the Lego alarm clocks hang by their bums from the top of the television (can you see where my children's focus is first thing in the morning?)

He left a crazy mess on the table.

He took apart Ethan's carefully constructed Mr Potato Heads.

He also gets blamed when things go wrong, which is actually working wonders for Ethan and his crazy tantrums.

For example, Ethan, at the moment, has a thing about wearing gloves when we go out.  Nobody else bothers, but he is very insistent.  The trouble is, he never takes them both off together or leaves them both in the same place, so more often than not, one always goes astray, which leads to all kinds of morning stresses and dilemmas.


Don't mess with the glubs!

The other morning, he found both of his mickey mouse mittens.  Brilliant - no drama!

How wrong I was.

They were a glove from each of the two sets we own; both were left handers.

Bugger!

'Mummy!  My glubs!  My glubs are not working!'

'Aw Ethan, you've got two the same, honey!'

And then, magically, without me doing a thing...

'Mummy, it must be Jimmy that did it!  Jimmy swapped my glubs! Jimmy!!!'

I still can't find that dratted other glove, but Ethan is very happy to turn the other upside down and wear them anyway, because Jimmy did it.

(I bought him new glubs for Christmas, don't worry!)

Tantrum avoided!

I might have taken the whole thing too far though, when I downloaded an app on my phone called Santa Spy Cam.  It lets you use the camera on your phone to superimpose animations of elves doing silly things, so it looks like they are in your house.  I made a few up; one of Jimmy peeking out of my wardrobe and going back in, one of Jimmy driving his car along the unit and disappearing into the TV, one of Jimmy dancing on my bed with my knees on it.  It looked really good.

The boys were quite amused, but admittedly, a lot more freaked out than I thought they would be.

Thomas refused to go through to the other room to get dressed without accompaniment.

Ethan kept asking if he would be going into his room, like he'd gone into mine.

It all ended with a phone call to Santa, to see what Jimmy was up to and if Santa would have a wee word with Jimmy - it's not good to drive cars in the house apparently, and especially not into TVs.  He shouldn't bounce on the bed either.

Making Jimmy a 'reality' was one step too far, apparently.

Jimmy has got them some gifts as a thanks for having him.  He might do something a bit daft tonight as a last hurrah before Christmas Eve.

The power of imagination is a wonderful thing.

And we didn't need an Elf on the Shelf to do it!






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